Use cases · Instagram posts
What do they see in the picture? Would they read the caption?
Upload the post and its caption. We show it to your buyers and tell you what they see in the picture, whether the caption gets read, and what they take from it.
Why it matters
A picture gets a glance.
The picture does the work. If it doesn’t land, the caption never gets read and the button is never seen.
2 s
is what we check first
How it works
Test it where it lives.
Message
Ad
Web page
Instagram post · halvarden
Paste the post.
Text only or text with an image, and the version you’d post today.
Marketing leads at consumer brands
Say who it’s for.
“Heads of security at mid-size banks.” We build the audience; you check it.
100
of 100 simulated buyers have reacted
“The tagline is catchy but it tells me absolutely nothing — ‘before lunch’ is marketing fluff, not a metric, and that already makes me suspicious.”
Your buyers see it in place.
Each one says what they noticed, what they took away and what they doubt.
Compared with your current post
Which version is leading.
Your new post against the one you’d post today, and why.
Picture
Text in the picture
Caption
Account name
What they noticed in two seconds.
Which parts were seen at a glance, and which never were.
Picture doesn’t say what it is
“Looks like a bank ad. Or an app. Not sure.”
Caption missed the point
“The caption talks about deploy time. The picture doesn’t.”
What they took away and doubted.
In their own words, set against what you meant.
Put the one word people need in the picture
Make the button part of the picture
Shorten the caption to one line
What to fix first.
Ranked, each tied to something they saw or said.
What you do with it
Fix the post before it goes out.
Put the point in the first line. Make the picture carry it. Post the version that’s leading.
Get early accessYour current version
Your new version
A leaning aheadYour audience
Who sees it.
Heads of security at mid-size European banks
The buyers you describe: roles, company sizes, industries and countries, each with their own traits. Saved, so every version is seen by the same people.
See how audiences are builtSee how buyers react before you spend.
We take on two new teams at a time.