Use cases · Emails

Test your email before you send it.

In development. In early access today: static ads, landing pages, and the two together.

Paste the email. We put it in an inbox between other emails and tell you what people noticed, how far they got and what they doubted, in their own words.

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Why it matters

An email gets a glance in a crowded inbox.

The sender and the subject decide whether it’s opened; the first lines decide whether it’s read.

2 s

is what we check first

How it works

Test it where it lives.

Message

Ad

Web page

Subject: Your last breach took 9 days to contain

1

Paste the email.

Subject, sender, body. Add the version you send today to compare.

Heads of procurement at logistics firms

2

Say where it lands and who gets it.

In the inbox, among the rest of the day’s email. “Heads of procurement at logistics firms.”

40

of 40 simulated buyers have reacted

CR

“Skeptical — six hours is either a cherry-picked case or they’re redefining what containment means.”

3

Your buyers see it in the inbox, then read as far as they would.

Each one says what they noticed, how far they got, and what they took away and doubted.

What you learn

Four things, every time.

How results are made

Compared with your current email

Leading

Which version is strongest.

Your new email against the current one: leading or leaning ahead.

Rest of the body: doubted here

“Last quarter we helped a regional bank get that down to six hours”

Where they doubted it.

The line people questioned, shown where it sits in the email.

Doubts the six-hour claim

“Skeptical—that six-hour claim is doing a lot of work and I have no idea what they actually changed or whether the comparison is apples to apples.”

Doesn’t buy the nine days

“Skeptical — that nine-day figure sounds like they pulled an industry average and dressed it up to sound like they know my bank.”

What they took away and doubted.

In their own words, set against what you meant.

1

Back up the six-hour claim

2

Say what the company does

3

Say what actually changed

What to change.

Ranked, each tied to something they saw or said.

What you do with it

Fix what they doubted before you hit send.

Back up the claim people doubted. Say what you do. Send the version that’s leading, to the whole list.

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Your current version

Your new version

Leading

Your audience

Who judges it.

Heads of security at mid-size European banks

Emails are judged by the people on your list: the right roles, seniority and industries.

See how audiences are built

See how buyers react before you spend.

We take on two new teams at a time.

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